THAT'S SO 1907.
The window industry is still installing technology invented before the Model T. FlexScreen fixed all that. It's time for an honest conversation.
Explore the insights, watch the videos, and discover how the window industry is moving beyond a century-old design.
Modern windows. Antique screens. The mismatch is costing manufacturers customers, credibility, and cash. Picture the announcement: Apple’s next iPhone. Cutting-edge AI. Unprecedented processing power. The most advanced mobile camera ever made. And a rotary dial on the front. The image is absurd. High-tech device, antique interface. A product that signals mastery in every area except…
Transportation reinvented itself completely. The window screen never left 1907. Here’s what that gap costs your business. In 1907, the Model T hadn’t been built yet. Henry Ford was still two years away from introducing the car that would transform American mobility. Most people traveled by horse. Roads were unpaved. The idea of a vehicle…
When one industry leaves another behind, the manufacturers who stay stuck are the ones who suffer. The Wright Brothers achieved powered flight in December 1903. Four years later, in 1907, metal window screens with rubber spline were invented. Two industries, born in the same era. Now look at where they are 119 years later. Aviation…
A frank look at why the most innovative manufacturers in the window industry are leaving aluminum screens behind. In 1907, the Titanic hadn’t been built yet. The Model T didn’t exist. The federal income tax wasn’t law. The first commercial radio broadcast was still years away. Most Americans heated their homes with coal. And in…
Window manufacturers are still offering what could generously be called ‘heritage technology.’ Here’s why that has to change. Imagine a product launch where a manufacturer proudly unveiled the following specifications: • Authentic metal frame construction – unchanged since original 1907 design • Precision rubber spline technology – same formula, same failure points • Dent-ready aluminum…
If we’re going to keep installing century-old screen technology, maybe we should bring back everything else from 1907 while we’re at it. There’s something almost admirable about consistency. Metal window screens with rubber spline were invented in 1907. And in a world where virtually every other building material, appliance, and mechanical system has been redesigned,…
The window industry is still installing technology invented before the Model T. It’s time for an honest conversation. In 1907, the United States had fewer than 200,000 registered automobiles. Most Americans had never ridden in one. The Wright Brothers had only left the ground four years earlier. Indoor plumbing was a luxury. Antibiotics were still…
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